Big news recently surfaced in the data privacy world regarding the upcoming new iOS version, iOS 14, relating to the IDFA (“Identifier for Advertisers”). Users will soon need to grant an app permission in order for it to transmit the IDFA for their devices, meaning the IDFA will no longer be shared with third parties and advertisers without user opt-in….
Cookies Are One Piece of a Larger Puzzle There has been an odd preoccupation with cookies for some time now—to the exclusion of other forms of browser tracking, some of which are much more flexible and more robust in their data collection capabilities than cookies. Despite this fact, these other, non-cookie tracking technologies are often not referenced in privacy policies…