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Wenda Tang

Google Privacy Sandbox Won’t Support Alternate Identity Solutions

By and Insights

Google will not use alternate identity solutions to track users online after third-party cookies are phased out in 2022.  Instead, Google plans to rely on Privacy Sandbox, which preserves privacy for consumers while still enabling publishers and advertisers to target their ads.  (See A More Privacy First Web.) NT Analyzer catalogs all collected and disclosed data, identifying relevant risk in…

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